Using Social Media to Market Your Business

Presented on Tuesday, December 9, 2014

Social media sites such as Facebook and Twitter are not only great ways for people to stay in touch with one another, they’re also great marketing tools . . . when implemented well. This workshop will familiarize you with social media, the do's and don'ts, and best practices. You’ll learn essential steps to follow to introduce and manage your brand online. We’ll explore and evaluate the major social networking sites (i.e., LinkedIn, Facebook, Twitter, Google+) so you can choose which will be right for promoting your business. You'll also come away with tips and strategies that will make your time and effort pay off in numerous ways.

Presenter:
Heather Lazor
NGWA, Westerville, OH, United States
Heather Lazor is the online communications specialist and social media expert at NGWA. She has extensive knowledge in website design, development, and maintenance, and stays up to date with trends and products to best suit the needs of everyone from the average person to large corporations. Lazor has worked with Twitter and Facebook, along with other social media platforms, for more than seven years and is active in the Web community.

NGWA may only post those brown bag sessions, Webinars, event sessions, and like for which we have obtained copyright permission from the presenter. Furthermore, by accessing or downloading any of these items, you agree they are for your own personal use and may not be disseminated by any means to others via any medium. Click here to read NGWA's proprietary legend and disclaimers before proceeding.